AI Role-Play for Sales Teams
Perfect for teams previously trained on SPIN®, Solution Selling®, Challenger™ or the Sandler Selling System®
LeaderCore: Sales gives B2B reps AI role-play against buyers who stay in role, remember everything, and keep the thing that actually matters to themselves until someone asks the right question. Each library is built for one methodology, both the scenarios and the grading. The score tells you whether your reps are actually using the method they were trained on — and to what degree they are mastering it.
LeaderCoreAI is an independent product and is not affiliated with, sponsored by, or endorsed by any methodology owner named on this page. Full trademark notice
Choose the library that matches your training
Question-led discovery
Buyers who know exactly what is driving the problem and will not say it until someone develops the question properly.
See how the library worksDiagnose before you prescribe
Buyers who will not engage with a solution until they have said the cause and the cost of the problem in their own words.
See how the library worksInsight-led selling
Buyers who are comfortable with the status quo, blind to the cost of inaction, and only move when the problem is reframed.
Inquire to be notifiedMutual qualification
Buyers who will happily absorb a rep's time without ever intending to buy, so the discipline scored is qualifying out early.
Inquire to be notifiedRunning a structured opportunity-qualification framework, or a methodology of your own? Tell us which methodology your team uses and we will build the library against it.
What every sales role-play library shares
A rubric native to the method
Every session is scored one to ten on each dimension of the methodology being practised, with strengths, improvement areas and specific advice. Difficulty changes how hard the buyers are, never how strictly the session is graded.
Scores that stay with the rep
Individual reports and transcripts are visible only to the person who earned them. Managers and L&D see cohort-level analytics, never an individual's score, which is what makes the practice genuinely safe to fail. All AI data processing is EU-resident.
Every rep practises in the language they sell in
International teams are the normal case, not the exception. Madrid practises in Spanish, Warsaw in Polish, Tokyo in Japanese — 42 languages in all — against the same scenarios and the same rubric, so scores stay comparable across the whole team. Feedback language is set separately, so a rep who sells in one language and works in another gets each in the right one.
A practice companion to your sales training, not a replacement for it
Your sales training taught your team the method. What no classroom can hand out is the twentieth run at a procurement negotiator who has been doing this longer than your rep has. LeaderCore: Sales is where the method meets a buyer who did not read the workbook.
We do not certify anyone in any methodology, and we are not affiliated with the organizations that own these marks. We build the safe, repeatable, graded practice that decides whether the training survives contact with a real call.
Which methodology does your team sell on?
If it is question-led discovery or diagnose-before-prescribe selling, the library is ready today. If it is anything else, tell us and it moves up the build queue.
SPIN® is a registered trademark of Huthwaite Research Group Limited, trading as Huthwaite International. SPIN SELLING® is a registered trademark of Korn Ferry (US) in the United States. Solution Selling® is a registered trademark of Sales Performance International, LLC. Challenger™ is a trademark of Challenger, Inc. Sandler Selling System® is a registered trademark of Sandler Systems, LLC. LeaderCoreAI is an independent product and is not affiliated with, endorsed by, or sponsored by any of these organizations.